G-Eazy‘s ascension to hip-hop stardom has been anything but typical. In just four years the Bay Area native has gone from indie rap darling to selling out nationwide tours. It’s difficult to pinpoint an exact moment where fantasy crossed over to reality for the rapper, though if you take the name of his debut album literally, you may be inclined to just assume These Things Happen. Except they don’t. Whether you enjoy his music or not, you have to respect the man’s hustle and the way he’s been able to expand his fanbase organically through a steady release of free music on his SoundCloud page. The hype is very real, so much so that G-Eazy was the only hip-hop artist to headline a stage at this year’s Lollapalooza, a testament to how far he’s already come.
I had a chance to catch up with Gerald prior to that performance as he prepared to take the stage Friday night at The Music Lounge 10 Years After-Party presented by Renaissance Hotels, BMF Media Group and Billboard. Having just landed in Chicago after playing a set at Osheaga Festival earlier that day, Gerald was about to dive in to dinner when we first shook hands. Like many rappers, Eazy’s persona is one that’s built on bravado, but in reality Gerald is an incredibly humble and pragmatic dude. At one point during our interview we were interrupted by a few friends and admirers who wanted to snap a couple pics, which G was more than happy to oblige as he posed with a huge grin while hilariously flaunting a stack of $2 bills (which he subsequently used to make it rain during his set about half an hour later). During this exchange an older gentleman pulled me aside and assured me that in all his years working in the industry, Gerald was one of the nicest individuals he’d ever met, also emphasizing that he was special and always made time for people. Perhaps it’s that charisma and magnetism that draws fans to him in the first place. It certainly translates to his live performance, as G-Eazy had one of the more entertaining sets all weekend. In my conversation with Gerald we touched on what it meant for him to be closing out the festivities on Saturday night, along with plans for his new album and some of his early Bay Area influences. Find out what he had to say below.
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